Dynamic Advertising

The Jotamo platform offers advertisers the opportunity to reach their target audience in a unique and innovative way. Jotamo allows insertion of advertisments into SMS messages. Jotamo sends relevant messages to its users as part of its mobile search features. Jotamo allows insertion of advertisements into these messages. The platform is able to dynamically insert advertisements based on what a user is searching and for the specific marketing campaign. At a more complex level the platform can look at the user's search profile to determine the most appropriate advertisement to insert.
Dynamic Advert Insertion Jotamo offers the opportunity to insert ads in all SMS messages sent to Jotamo users. These ads may be sold directly to companies or be used by Mobile Operator Companies. For instance: a user that pulls information about Stock Price, will get a message at the end of the information from a Stock Broking Service.
Identity Groups – Strategic Intelligence Jotamo uses algorithms to dynamically identify users of its service. The platform is able to understand each user and predict interest in a particular campaign.

Advertising Illustration

If you are an Advertiser, Company or Marketer interested in our Dynamic Advertising Module, please contact us for further details.